Pepsi x Spotify Beverage Packaging

PepsiCo Design and Innovation Beverage Packaging
PepsiCo Design and Innovation Beverage Packaging

Pepsi x Spotify Beverage Packaging

Packaging

Pepsi has always been at the forefront of the music scene, supporting what’s new and what’s next, and Spotify has undoubtedly blazed its own unique trail in music streaming. In June 2023, Pepsi joined forces with Spotify to create a Pepsi x Spotify limited-edition exclusive can design and influencer kit for an Egyptian audience. To visually represent both brands, the design had to equally integrate the identities of Spotify and Pepsi as well as an interactive QR code.

 
 
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PepsiCo Design and Innovation
Beverage Packaging
PepsiCo Design and Innovation Packaging

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