Pepsi Big Football Event LTO Beverage Packaging
Pepsi Big Football Event LTO Beverage Packaging
Wherever there is football, there is Pepsi. The brand wanted to celebrate the Big Football Event in 2022 i in Qatar, the first time ever hosted by an Arab country , with an unexpected Pepsi twist. The brand was not an official sponsor, but still wanted to make its presence known for this landmark event, and so it required a creative strategy to design limited time offer (LTO) packaging, key visuals, and animations that would capture all the excitement of local football fans.
- Category : Packaging Design
- Designer : PepsiCo Design and Innovation
- Designed For : PepsiCo