Zhen Yuan Zeng Baijiu Packaging
Zhen Yuan Zeng Baijiu Packaging
Zhen Yuan Zeng is a baijiu brand with a five century legacy. Its iconic ceramic jar form has been reimagined through contemporary design, blending traditional craftsmanship with modern aesthetics in the bottle's architecture. The bottle is wrapped in tracing paper, inviting the consumer to unwrap it gradually; an experience reminiscent of unsealing a vintage liquor, creating a ritual that unfolds from visual appeal to emotional resonance.
- Category : Packaging Design
- Designer : Wen Liu
- Designed For : Shenzhen Oracle Creative Design Co.,Ltd.