Fondazione Alinari Brand Identity
Fondazione Alinari Brand Identity
Fondazione Alinari is a brand identity created for Fondazione Alinari per la Fotografia, a public body founded in Florence for the conservation, management and promotion of the Alinari photographic collections. The identity is built around the lowercase letter A, an abstraction of a camera lens, which also works as a frame for images from the historical archive. Sculptural lettering and a black and white palette recall light and shadow. The system is applied to print materials, tickets, catalogues, merchandising and a website.
- Category : Graphic Design
- Designer : Giuditta Gentile
- Designed For : Frush | Creative studio